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New merchandising helps grow spray paint sales
24/10/2006
Plasti-kote has invested over ₤150,000 in a range of merchandising that will help retailers grow sales of spray paint by up to 35%. "As the market leading brand in spray paints, we want to help retailers maximise spray paint sales and increase their profits." said Donna Howard, Marketing Manager for...
Plasti-kote strengthens sales force
19/09/2006
Plasti-kote, the market leader in the spray paint sector has made significant changes to its sales force to give extra support to its retailers. Mike Sharp has been appointed as its Distributor Sales Manager and Gordon McLeod as Sales Representative for Scotland and the North East. The new members of Plasti-kote's...
Plasti-kote sales boosted by media campaign
14/08/2006
Just six months into a new media campaign, Plasti-kote have reported their best quarterly sales figures for two years . The media campaign was launched in January to further develop the brand positioning of Plasti-kote as the spray paint market leader and to generate incremental volume for retailers. The campaign...
Plasti-kote’s overseas expansion will benefit UK retailers
30/06/2006
Plasti-kote, the leading spray paint brand, continues its expansion outside the UK market with the announcement today that it has reached an agreement with the Sime Group of New Zealand for the supply of spray paint. This announcement builds on Plasti-kote's recent move into the Swedish and German retail spray paint...
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