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Spray Paint Category Growth Bucks Market Trend
08/08/2008
Despite falling house prices and challenging times in the DIY industry, Plasti-kote, the market leading spray paint brand of the Valspar Corporation, is continuing to outperform the market and experience increased interest in its products. GfK figures for the first six months of this year reveal that sales in the...
Plasti-kote Merchandising Initiative
25/07/2008
Plasti-kote, the market leading spray paint brand of the Valspar Corporation, has announced a merchandising initiative to encourage further sales of its new Super colours and Metallics finishes, launched earlier this year. "The latest GfK figures reveal a year-on-year increase in the volume of spray paint sold in...
Plasti-kote Strengthens Sales Force to Support its Retailers
13/06/2008
Plasti-kote, the market leading spray paint brand of the Valspar Corporation, has strengthened its sales force by appointing two senior sales people to look after independent retailers in the South East and Central England. "These are certainly challenging times for the DIY industry but we have continued to see...
Managing the Credit Crunch
15/05/2008
With no quick solutions to the credit crunch and the knock-on effect on the housing market, many consumers are seeing 2008 as a time to batten down the financial hatches and make the most of what they've got in their homes. The idea of recycling old furniture and objects around the home not only makes sound...
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